In this behind-the-scenes episode, Social Media Examiner's CEO Michael Stelzner and marketer Dan Sanchez reveal how they're pivoting their marketing strategy in response to 2025's challenges. With social algorithms deprioritizing promotional content, email deliverability issues, and AI impacting SEO, they've implemented eight new approaches—all while promoting their flagship Social Media Marketing World conference. To learn more about Social Media Marketing World, visit https://SocialMediaMarketingWorld.info 🔔 Subscribe for More Marketing Insights – https://www.youtube.com/channel/UCS3lFRhXKfCZ8FvRqPjy9NA?sub_confirmation=1 🔗 Other Notes From This Episode
– Connect with Michael Stelzner on Facebook https://www.facebook.com/stelzner
– Connect with Michael Stelzner on X https://x.com/mike_stelzner ⏰ Timestamps
00:00 Intro
00:09 Industry and Marketing Challenges
04:22 Content Creation and SEO
07:30 Email Marketing Issues
33:21 Podcast Strategy and Repurposing
40:35 AI Bot and Long-Form Content
48:42 Affiliate Program and Event Promotion #SocialMediaExaminer #SocialMediaMarketingPodcast #MarketingStrategy
Source https://www.youtube.com/watch?v=DtjEasPWRio
About Social Media Examiner -> The world’s largest social media marketing resource, Social Media Examiner® helps millions of businesses discover how to best use social media to connect with customers, drive traffic, generate awareness, and increase sales. We believe smart marketing helps any business compete with the largest players in their industry. Our mission is to help you navigate the constantly changing social media jungle. Here you’ll find social media marketing advice direct from the world’s leading experts. Check out our popular Social Media Marketing podcast and our website read by millions of people monthly.
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