Do you want to launch a membership product? Wondering how Social Media Examiner evolved its marketing over time? Go behind the scenes to explore how we market one of our products—the Social Media Marketing Society. 🔔 Subscribe for More Marketing Insights – https://www.youtube.com/channel/UCS3lFRhXKfCZ8FvRqPjy9NA?sub_confirmation=1 👁️🗨️ About Ali Kelly
– Website https://smmarketingsociety.com
– LinkedIn https://www.linkedin.com/in/alikelly/ 🔗 Other Notes From This Episode
– Find other products, tools, and resources mentioned in this episode https://www.socialmediaexaminer.com/behind-the-scenes-how-social-media-examiner-does-marketing
– Connect with Michael Stelzner (@Stelzner) on Instagram https://www.instagram.com/stelzner/ ⏰ Timestamps
00:00 Intro
01:28 About Ali Kelly 10:46 Why Membership Products are Important to Marketers 15:15 The Key Challenges of Growing a Membership 25:09 How Social Media Examiner Historically Marketed the Social Media Marketing Society Membership 30:15 How the Social Media Marketing Society’s Marketing Strategy Evolved 39:08 How the Social Media Marketing Society’s Messaging Changed Over Time #SocialMediaExaminer #SocialMediaMarketingPodcast #MarketingStrategy
Source https://www.youtube.com/watch?v=dED1EC6HFi8
About Social Media Examiner -> The world’s largest social media marketing resource, Social Media Examiner® helps millions of businesses discover how to best use social media to connect with customers, drive traffic, generate awareness, and increase sales. We believe smart marketing helps any business compete with the largest players in their industry. Our mission is to help you navigate the constantly changing social media jungle. Here you’ll find social media marketing advice direct from the world’s leading experts. Check out our popular Social Media Marketing podcast and our website read by millions of people monthly.
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