This complete AEO course teaches you everything you need to get traffic from AI search, from how AI search engines actually work to the exact tactics that get your brand cited, mentioned, and recommended. Additional Resources:
► https://www.youtube.com/watch?v=xsVTqzratPs
► https://www.youtube.com/watch?v=CF3Uk2jc_ig
► https://www.youtube.com/watch?v=vE_A4IhmkKQ In this AI SEO course, Sam Oh walks you through a full Answer Engine Optimization strategy backed by Ahrefs' original research, including a 75K brand study, 55.8M AI Overview analysis, and real data from ChatGPT, Perplexity, AI Overviews, and AI Mode. You will learn exactly why AI search is a growth opportunity (AI referral traffic converts 9x higher at Ahrefs), and why AEO is an evolution of SEO rather than a replacement for it. The course is structured across four modules. Module 1 covers the mechanics: how training data and real-time retrieval work, why query fan-out means brand mentions matter more than single-page optimization, and how each AI platform cites differently (86% of top-cited sources are unique to each assistant). Module 2 is your strategy layer, where you will run a full brand gap analysis using Brand Radar, then build your keyword and prompt research list with a five-step process that separates SEO opportunities from AEO ones. Module 3 is execution: how to create content that gets cited (word count barely matters, but freshness, format, and structure do), how to earn third-party mentions like a link builder, how to optimize your YouTube videos for AI Overviews, and what technical fixes unlock AI crawler access. Module 4 closes the loop by setting up AI referral tracking in GA4, reading bot analytics, re-auditing your brand gaps, and walking away with a concrete action plan you can start this week.
Every lesson includes Ahrefs tool walkthroughs with reports and workflows you can replicate immediately. AI search is scaling fast. The brands that build visibility now will own the recommendation spots that compound over time.
Source https://www.youtube.com/watch?v=uza9GX0E2mw
About aherfs -> Ahrefs TV publishes actionable digital marketing tutorials on SEO and YouTube marketing. Through our videos, you’ll learn how to grow organic traffic on Google, improve visibility on YouTube, and establish your online presence through various marketing channels. Whether you’re an absolute beginner to search engine optimisation or an industry expert, you’ll find helpful tutorials on topics like keyword research, link building, content marketing, technical SEO, YouTube SEO, Google ads, and basically anything relevant to digital marketing today.
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