Women win more in cold outreach. We found it in our own testing, and Ashleigh's team found the same. Women outperformed men in cold email. Let the data drive your targeting, not your assumptions. Test, track, and lean into what works. Then protect it at the handover, especially over email: if one person builds the relationship and it gets passed to someone else, you undo the trust you built. Full episode: https://www.youtube.com/watch?v=vf2HGIrkOiE #coldoutreach #outboundsales #jordanplatten
Source https://www.youtube.com/shorts/PBS7HYWetLE
About this content creator -> Jordan is a speaker, author & digital marketing authority from the UK. Having quit the corporate rat race, he made it his ongoing mission to help others on the pursuit for a better life and now mentors thousands of aspiring entrepreneurs all over the globe. Channel has weekly video uploads, make sure your notifications are turned on!
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