Today we're sharing how to start a social media marketing agency with Diego of Argo Media! Get step-by-step social media management support and start your own marketing agency in the Social Media Management Accelerator: https://www.latashajames.com/smma
Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://metricool.com/?utm_source=youtube&utm_medium=influencer&utm_campaign=20250919_latasha-james_sign-up_en&utm_content=video&utm_term=q3 Connect with Diego here:
Instagram – https://www.instagram.com/argomedia.dmv/
Website – https://www.argomedia.io/ 00:00 – Intro
01:37 – How Diego Got Started in Social Media Management
03:06 – The Leap to Full-Time Agency Owner
05:27 – Metricool (ad)
06:54 – Finding a Business Partner & Avoiding Burnout
08:57 – Services & Pricing
10:02 – Breaking into the Real Estate Niche
11:28 – Scaling Through Word of Mouth
11:54 – Biggest Month Ever: 21 Clients, 170 Reels
13:31 – The Need for Better Project Management
16:12 – Effective Real Estate Content
18:20 – Where Do Clients Come From? Website, Google, and Referrals
20:37 – How Diego Prices Video Packages
22:11 – How Results Are Tracked & Communicated to Clients
25:29 – Managing Client Expectations
27:20 – How to Know When to Pivot Your Content Strategy
31:19 – Storytelling & Viral Content in Real Estate
32:00 – Facebook, YouTube, and Multi-Platform Distribution
32:45 – Communicating Scope of Social Media Management
33:12 – Repurposing Content Across Platforms
34:38 – Team Organization & Project Management Tools
38:12 – Goals for the Future
39:18 – Advice for New Social Media Managers & Freelancers
40:30 – Where to Find Diego & Closing Thoughts Join my free community, DOWN TO BUSINESS, to connect with me and other viewers: https://www.skool.com/down-to-business-with-latasha-5593/ FREE social media manager starter kit: https://bit.ly/thesmmstarterkit The Social Media Management Toolbox is my bestselling template pack for social media management service providers! Get access to customizable onboarding documents, case study documents, portfolio decks, strategy documents, and more! https://courses.latashajames.com/courses/smmtoolbox The Freelance Social Media Management Roadmap is the ultimate guide to starting a freelance SMM business. In this self-paced course, you'll learn how to price your packages appropriately, how to set social media goals and measure success, how to host discovery calls that actually convert, and lots more! https://courses.latashajames.com/courses/ajourneysocial find me here!
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http://tiktok.com/@thelatashajames my business email: hey@latashajames.com SUBSCRIBE for weekly videos on life as a social media manager, entrepreneurship tips, and online business tips: https://goo.gl/3Klxj9 Disclaimers:
This video is not sponsored. You understand that any client or student testimonials or results featured in our promotional materials, programming, website, or social media platforms do not guarantee any particular outcome, experience, or result will be achieved. The information provided throughout my content are resources for educational and informational resources only. Latasha James in no way guarantees that any User of its website or programming will achieve same or similar results or income. Latasha James and its representatives make no guarantees as to expected or average results or earning potential as a result of consuming Latasha James’s content, both free and paid. You understand and accept that results vary by individual, and Latasha James cannot control any such outcome. #SocialMediaManager #Freelancer #Entrepreneur
Source https://www.youtube.com/watch?v=Foq4-zUKrfU
Hi! My name is Latasha and I’m an online business owner. I share tips for social media managers, freelancers, and course creators. Subscribe for freelancing advice, life of an online business owner videos, and social media tips.

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